Online Advertising Through Social Media – by Ted Dhanik

Online advertising has become one of the most popular and effective types of advertising in recent years.  The reason for this is that people use the internet today more than ever before.  Therefore, it is beneficial for advertisers to take advantage of this opportunity to reach potential clients through this medium.

There are various types of online advertisements that companies can utilize.  One of the hottest growing types of internet ads are on social media websites.  Social media applications have taken the world by storm.  Never before has there been such an easy and convenient way for businesses to reach billions of people at the click of a mouse.  Social media has completely revolutionized everything from communication to advertising to international business.

There are new social media websites popping up every day, but there are a few sites that currently dominate the market.  Facebook, Twitter, and Instagram are some of the trendiest sites that have attracted a huge number of members.  Nearly everyone has a Facebook today, and most people use it throughout the day, every single day.  Due to the amount of exposure involved, businesses need to take advantage of advertising on social media.

Unlike other types of advertising, social media advertising basically works like word of mouth referrals.  Many businesses rely on word of mouth referrals to this day because people want to hear reviews from those they trust.  Therefore, if companies can interest users through the content they post, the users will potentially share it with their friends, who will then share it with their friends.  This translates into inexpensive, but impactful advertising for many different types of businesses.

Author bio: Guest post is provided by Ted Dhanik, CEO of engage:BDR, supplier of high performance marketing solutions. Ted Dhanik is a passionate blogger who helps form trends in display advertising.  Visit www.teddhanik.com for more information on Ted Dhanik.

Games of Chance in Our Everyday Lives

I have vivid memories of my mother setting aside colorful scraps of paper and pasting them onto a printed map in the hopes of winning a trip to Brazil. She had been bitten by the sweepstakes bug. As much as I enjoyed her home cooking, as a child I nonetheless enjoyed our trips to the local fast food joint. I mean, what kid didn’t look forward to a hamburger instead of the pasta casserole that could sometimes grace a dining room table? Fortunately for me, my favorite fast food restaurant was holding the sweepstakes that my mom had become obsessed with. And in carrying on the tradition, I too have become enamored by internet sweepstakes games and the like.

It is quite a bit of fun to pin some pipe dreams on chance with only a fraction of risk. In addition, it has been exciting to find websites that cater to the sweepstakes admirer. As we live our daily lives in the grind of the usual nine to five, the fantasy is made possible that a glamorous trip to a far off distant land may arrive with a bit of luck. While it doesn’t take away from the wonderful life I live now, I don’t deny that I’m glad that quite a few WI-fi hotspots have taken advantage of internet sweepstakes software. The chance of winning is out there. And even if I never win, the idea is more than enough.

The distraction of these dreams of winning is an exciting prospect. I can see distant shores with luxury surroundings in my mind’s eye. Or, I can also view a new pool in my backyard. Maybe there could be a shopping spree for my wife and daughter. Truthfully speaking, these dreams aren’t outside of the realm of possibility with my current means of employment. These things still do come about and will continue to do so. However, if I could spend some extra time online and win these desired results, I’d be more than fine with that as well.

So far, internet sweepstakes have produced a few wonderful things. My wife and I got to enjoy an amazing steak and lobster dinner last year with some of the winnings I received. We could have made it happen on our own, though we probably would have set aside the extra earned funds rather than spend them. But I must admit that the food tasted that much better since the money to pay for it had been won. Good things already come our way. We are fortunate. But it sure is nice when winning can bring in some extra comforts. The only rule is, you can’t win unless you enter.

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This information has been provided by Sweeps Coach, the leader in consultation for sweepstakes with your internet cafe business. Visit the website by clicking on the hyperlink today!

Easy Breezy with Card Processing

It’s amazing to see how far technology has made our lives more convenient, from the invention of the telephone, to the invention of the internet, where you can, not only gather the information you need, but buy the materials you need as well at the simple press of a button. The rising trend of internet shopping has become a fast and convenient way to purchase the things that you need without leaving the comforts of your own home. Take advantage of this trend as a modern entrepreneur through the use of internet merchant accounts. These accounts will make payment much easier as it makes use of the current trend of internet shopping, opening your business to the world.

Securing your revenues has never been easier as using credit card processing services will expand your customer base to be available to a larger part of the market. This service ensures that all payment options are available for your potential customer and ensure that your transaction is as convenient as possible.

There is also the case of some online establishments that need something a special kind of service for what they offer. High risk merchant accounts are also readily available for various applications such as online gambling, software sales, etc. These accounts offer lower chargeback fees and policies but have higher rates to compensate for the risk that the company is undertaking. The world is changing and the question is if you and your business can keep up with the pace.

 

Will Coastal Communities Always Be In Danger?

By Samuel Phineas Upham

Scenes of Superstorm Sandy causing massive damage to entire coastal communities were stark reminders of the power of nature. But environmental historian John Gillis believes this is a lesson that could be learned by taking a closer look at history. In his new book The Human Shore: Seacoasts in History, Gillis makes the case that the chaotic nature of the coastline means that human developments along it will always be threatened.

In a profile by The Chronicle of Higher Education, Gillis notes that through the 18th century there have been scores of examples of coastal wetland communities that were filled in and vanished because of rising tides and changing shorelines. In this context, the damages caused by Superstorm Sandy or Hurricane Katrina are not shocking but entirely predictable.

Read the article at: http://chronicle.com/article/The-Coastal-Consciousness-of/140551/


Samuel Phineas Upham About the Author: Samuel Phineas Upham is an investor at a family office/ hedgefund, where he focuses on special situation illiquid investing. Before this position, Phin Upham was working at Morgan Stanley in the Media and Telecom group. You may contact Phin on his Samuel Phineas Upham website or Facebook.

Using the “100% Model” to Pump Up Water Donations for Africa

By Samuel Phineas Upham

When Scott Harrison founded charity: water, he was aware that the Silicon Valley CEOs who were his target donors would be cynical about any charity work. To counter this, he created two separate bank accounts: one for administrative costs and one for drilling wells and hand pumps throughout Africa. According to the New York Times, this “100% Model” has been a huge success: charity: water is now the largest nonprofit in the United States focused on water.

Through the “100% Model,” Harrison is able to guarantee that every dollar donated to charity: water that is earmarked for water-based endeavors is used in that way. water: charity doesn’t actually drill the well, but they offer their high-profile donors a chance to visit sites to see the fruits of their donations.

Read more: http://www.nytimes.com


Samuel Phineas Upham Samuel Phineas Upham is an investor from NYC and SF. You may contact Phin on his Samual Phineas Upham website or Facebook page.